60-30-10 Colour rule

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This formula is a lovely start for most simple branding and can help in other areas of your life, whether you’re a design professional or just seeking a few color combos for your home.
Think of the example of a suit where about 60% of the color you see is the suit jacket and trousers, 30% is the shirt and 10% is the accent or highlight—the tie.
Memorable and classic.
Related Ideas to the 60-30-10-Color Rule
Also see:
- The basic colour wheel
- Additive and Subtractive Colour
- Blending Buildings
- Atmospheric perspective
- Other drawing sketchplanations
This sketch appears in my book Big Ideas Little Pictures
Published
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